Practical guides to microphones and lighting for video, and a shop section with cameras, audio gear, lights, backdrops and editing courses from online shops, so you can compare before you buy.

Two soft lights and a clean background solve most business video lighting. Here is how to choose LED panels, COB lights and ring lights, and how to set them up.

Viewers forgive soft pictures more readily than bad sound. Here is how to pick between lavalier, shotgun, on-camera and USB microphones for the videos you make.













The team was very professional. They were able to incorporate my ideas into theirs. The detailed plan was outlined very well. And most especially, the deadlines were met and they were never delayed.
My restaurant business flourished after partnering with them for a promotional video. I have no regrets about hiring them as their team was very creative and cares a lot about the video.
I had an idea in mind but I couldn't write a script. They assisted me in making the script. They have a team of professional writers who made my concept alive.


A step-by-step editing workflow for marketing videos: organise footage, build a rough cut, tighten the story, add sound and graphics, and …
Viewers forgive average images but not poor sound. Learn how to choose a microphone, prepare the room and record clear audio for business …
Practical lighting tips for filming business videos in a small office: key, fill and back light, window light, colour temperature and common …
Insomnia Sales is about video for businesses: promo videos, corporate presentations, YouTube content, scripts and editing. Alongside the service pages and the blog, the guides and shop section cover the kit that makes a difference on a shoot, from microphones to lighting.
Product pages show items from UK and international online shops with the price the shop lists, and the button takes you to the shop to buy. When you buy through those links the site may earn a small commission from the shop, at no extra cost to you. Prices, currencies and stock come from the shops and can change.