Master the Art of Technopreneurship with this Step By Step Guide. This course equips you with Ultimate Strategies for Leveraging Technology to Achieve Online Business Stardom. We will not define Technopreneurship, we will help you understand it by illustrating it step by step. In this course, you will learn the skills and strategies you need to become a successful technopreneur. You’ll discover how to leverage technology to build a profitable online business, and you’ll get practical tips and guidance on everything from market research and advertising to receiving online income and managing your business. Whether you’re just starting out or looking to take your online business to the next level, this course is the ultimate guide to achieving online business stardom through technopreneurship. With online businesses, you get the ability to access a vast customer base. With the right Strategy, Online businesses create an opportunity to make unlimited online sales. This course starts with the idea research stage. After that, it explains how to create a course, host the course, market it, and finally, make your first dollar and access it in your home country. Throughout these processes, platforms that you can use to execute these steps when necessary are shared. In the first section, we will learn how various tools such as the Udemy market insight tool and how Google keyword planner can be leveraged to help generate a marketable business idea. This process will involve reviewing the strategies you can use to identify products and services that can sell online. In a subsequent section of the course, we take you through various methods to develop videos for your course. The section will involve creating, editing, and animating videos for your course and your online advertisements. We will also go through various digital business hosting options such as Udemy, Skillshare and creating your own. You will evaluate what works best for you. Furthermore, we look at Google Ads, Facebook and YouTube as powerful platforms you can use to grow your online business. We will look at how you can use these platforms to scale your business. Finally, we will briefly look at how you can create and host a simple website/landing page for your online course business for customers to find you, and we will look at how you can use PayPal and Payoneer banking platforms to be able to withdraw the income earned online in your home country. Here are the sections that make up the course1. Market Research and Analysis This section involves explanations of how Google AdWords can be used for market research. The section covers areas such as keywords planning and analysis to find keywords that rank for Google and YouTube search results. Here we also analyze keywords for paid advertising. The objective is for you to identify how you need to approach your business set up so that in the long run, your business can enjoy free traffic from Google, Yahoo, YouTube and other search engines. Traffic from search engines converts very well.2. Product Development Strategies - Here the options for developing a digital product to sell online are given. The example referenced is that of selling an online course that you can sell on various marketplaces such as Udemy and Skillshare. The course gives a practical demonstration on the following: Where and how to get a free script for your videos for the courseRecording your video with your computer only. No expensive cameras are needed. Using google cloud text to speech for voice generation in case you have a heavy accent or you think your accent is not clear for all audiences. This also works for people with limited comprehension of the language they intend to use. Video editing, animation, basic effects. We use Movavi software Suite to demonstrate this but any other video making software will follow the same steps. Making your course videos professional with animated text and effects.3. Online Delivery - Putting your product online - This section includes the options you have to put your product online or various hosting options. It has options such as using existing platforms, your own website, developing a landing page, free hosting for your business among others.4. Marketing and Advertising Strategies This section covers paid advertising with Google and Facebook. It explains how you can create optimized online advertisements on google and Facebook based on the keyword research strategies explained in the earlier section.5. Banking your Income Here we evaluate two online payment options and go through the process of setting them up. The two widely accepted online payment options for an online business are PayPal and Payoneer. We look at them and set them up as a medium to get your income home.
