Are you a Coach or Consultant who would like to leverage your time and create an online course that enables you to reach more people and earn more money than you can working with clients one-on-one or in small groups? If you have a process you use in your Coaching or Consulting business-what I call a Signature Program-you’re in an ideal position to leverage that process into an online course. Hi, my name is Debbie LaChusa, and I started my first business as a marketing consultant back in 1998. After running that business for a few years, and learning what it takes to successfully build and market a business, I started helping other coaches and consultants build and market their businesses.I created a Signature Program, a series of steps and processes that I took my private clients through, and over the years I perfected that process so it worked with each and every client (assuming they did the work, or course).In 2013, I was recruited by Udemy to teach online, and I created my first online course, based on that proven Signature Program. That course was an immediate success (even though it was my first online course) and it continues to outsell most of my other online courses to this day! Of the additional 21 online courses I’ve created, my other top sellers are ALLbased on my Signature Program. That’s how I know the most effective online course strategy for Coaches and Consultants, is to teach what they already know and do in their Coaching or Consulting Business. In this course, I’m going to share with you the exact same process I use to create and market my online courses so you’ll know exactly how to transform your Signature Program into a successful online course. In this course I’m going to teach you how to: Know what to teach, especially if you want to be successful and get great course reviewsIdentify your perfect students so you can market effectively to themCreate Learning Objectives for your online course so your students understand exactly what they’ll learnName your course so it can be easily found by students looking to learn what you teachCreate a Course Outline that will help facilitate the entire process of creating your online course Record Course Videos that look and sound professional, and enable you to do virtual coaching or consultingEdit Videos using iMovie video editing software (if you use a different program, the process will be similar)Web Optimize your course videos (using free software) so they upload quicklyChoose the best Hosting Platform for you and your online teaching objectives Upload and Setup your online course videos and supplemental materials (e.g. worksheets, exercises, handouts)Market and Launch your course to start enrolling students immediatelyIdentify additional online course topics if you’d like to create more than one online courseYou’ll Also Learn: What types of Exercises, Worksheets and Handouts you should include and whyThe 6 different Video Formats you can use in your course so you can choose the ones that suit you bestVideo guidelines to ensure your videos look and sound professionalWhat Recording and Editing Software and Equipment you’ll need, and free resources you can useThe 2 Pricing Strategies for online courses, so you can choose the one that suits you bestThis course includes Worksheets and Handouts-including a 28-page Marketing Your Online Course handout with how-to-instructions and examples of course marketing I’ve used to successfully market my online courses-to supplement your learning and make it easy for you to launch and market your online course.I’ve been teaching on Udemy since 2013. I’m a Udemy bestseller. I’ve also created many different types of online courses (format and content) over the past 9 years. I even ran my own online course academy for 4 years. Through all that experience,I’ve learned what works best for teaching Coaching or Consulting content. And that’s what I will teach you in this course.I invite you to watch the Free Preview Videos so you can see my teaching style and learn more about what you’ll learn in this course. And if what you see and hear resonates, I encourage you to enroll today and learn how you can create an online course based on your Signature Program or Proven Coaching or Consulting Process.
