Fashion forecasting is a domain of the Fashion Industry that primarily focuses on a variety of upcoming trends in terms of colours, fabrics, materials, apparels, textures, accessories, styles, and other elements that the industry constitutes. Fashion forecasting is not only related to designing and manufacturing apparels at scale, but it majorly constitutes the key elements that define the fashion industry starting from the very basics of textiles. The Fashion Forecasting course provides the necessary insights on different roles of a fashion forecaster. It is intricately designed to help students get a thorough understanding of which factors to consider when it comes to forecast fashion trends. The valuable insights in this course will guide you through the same. The comprehensive program also covers the research-oriented approach required to predict fashion trends based on age groups, moods, and lifestyle of people in a particular demography. Such factors are important when planning to design demography and age-group specific apparels and accessories i.e. product management and strategizing marketing activities. This course will shed light on the evolution of fashion in the world, fashion eras, seven basic fashion statements, segments which impact fashion trends like social, cultural, regional, etc, how to incorporate various themes while designing, and get consumer research hacks for product development and marketing.
