Reproduce Details for Cinematic Senses with True 4K HDR Get ready for true 4K HDR with cinematic wonder like youre in an authentic digital cinema. For audio-video enthusiasts who want to take in every little detail for truly cinematic experiences enjoy the super-wide DCI-P3 color space with film-like texture and playback as directors envisioned BenQ W2700 4K HDR CinePrime Projector with CinematicColor technology ushers awe-inspiring movie magic into your personal AV room. CinematicColor for Colors as Directors Envisioned CinematicColor technology utilizes optimal colors to bring out accurate and enhanced images. CinematicColors super wide DCI-P3 color space (covering far greater visible spectrum than Rec. 709) high native ANSI contrast ratio and ISFccc certified calibration ensure incredible image performances and deliver detailed sharp and crisp visuals to accompany your pro cinema enjoyment. Super-Wide DCI-P3 Color Rivaling Digital Cinemas Enhancing optimal colors for precise picture quality BenQ CinematicColor technology reach American film industrys 95% super wide DCI-P3 color space covering far greater visible spectrum than Rec. 709. With DCI-P3 W2700 perfectly reproduces authentic cinematic quality with wide and precise color accuracy as how the directors have originally envisioned. Enhanced Color Rendition for Reproduction of Natural Hues Unlike other projectors with biased color temperature and oversaturated greens and reds BenQ Enhanced Color Rendition technology performs precision color mapping to unleash breathtaking visuals with perfectly lifelike colors automatically tuned to reflect nature when viewing DCI-P3 Blu-ray movies. Factory Calibrated Out-of-the-Box Color Accuracy Using special instruments and software W2700 is tested and adjusted for precise D65 color temperature gamma black level white level neutral grey RGBCMY color tracking hue saturation brightness and output based on ITU-R Rec.709. All data from multiple interfaces is compiled for individual factory calibration reports guaranteeing 100% Rec.709 with Delta E